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Cubitts

Since 2013, Cubitts has combined traditional craft with contemporary style, creating bespoke, hand-made spectacles and sunglasses in its workshops, first in King’s Cross, then in Soho, Borough and Spitalfields. A champion of artisanal techniques rarely found on the high street, Cubitts offers hand-made prescription specs and shades from as little as £125, as well as a design-your-own service that sees its technicians work through more than 50 stages to make a single set of frames. Sticklers for the little details, the Cubitts team also include handmade leather cases, pattern-printed microfibre cloths and optical screwdrivers with every pair.

WHAT WE DID FOR Cubitts

At first, we were a bit worried that a modern glasses company might be a bit ‘fashiony’ for Zetteler. Then we met them, fell in love with what they were trying to do, realised their dedication to craft processes and creativity was unparalleled in their sector, and became entranced by the technical artistry behind their work. We worked with the Cubitts team share their vision (no pun intended) with the wider world, assisting with publicity strategy and helping them launch new spectacle ranges, artist collaborations and new shop openings.

www.cubitts.co.uk


LATEST PRESS RELEASES

17 Nov 2016
Cubitts King's Cross workshop
07 Nov 2016
Return of the Reader: Introducing Tavistock – Cubitts' new range of reading glasses
31 Oct 2016
Cubitts x Hayden Kays
View All Press Releases
Contact:

Studio 3
De Beauvoir Block
92 De Beauvoir Road
N1 4EN

hello@zetteler.co.uk
+44 (0)20 3735 5855