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PATTERNITY

Since 2009, Anna Murray and Grace Winteringham have been unpicking the visual rhythms of everyday life. Inspired by a deep-seated belief in the positive power of pattern to change the world and expand our minds, they created the world’s leading online archive of pattern imagery, both man-made and natural. PATTERNITY swiftly grew from a repository of mesmerising imagery to become a fully fledged research consultancy, an interdisciplinary creative studio and an events and education outreach initiative – all dedicated to encouraging and enhancing our appreciation of pattern in the world around us. Their expertise, creativity and unique perspective has been sought by the likes of Apple, Bompas & Parr, the BBC, the Barbican Centre, Céline, Clarks Originals, Diageo, The Foreign and Commonwealth Office, Getty Images, Granta, Levis, Nike, Selfridges, the School Of Life and the V&A. Their first book, A New Way of Seeing, was published in 2015.

WHAT WE DID FOR PATTERNITY

Zetteler has been privileged to work with Anna and Grace on a number of PATTERNITY’s projects – including helping promote their Clarks Originals desert boots, the ‘Fleet of Dazzle' product range for the Imperial War Museum and their Airbnb Kaleidohome installation for London Design Festival 2015. With a longstanding addiction to their pattern archive, we jumped at the chance to provide publicity assistance for PATTERNITY’s exciting line-up of creative projects for 2017, including the publication of Be Great, Be Gratefultheir gratitude journal, which explored the power of pattern to help people lead more thankful, meaningful lives.



LATEST PRESS RELEASES

13 Sep 2017
PATTERNITY x Wellcome - INFECTIOUS PATTERN
18 May 2017
Be Great, Be Gratefu
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hello@zetteler.co.uk
+44 (0)20 3735 5855